The Provenance Framework
Carbon Claims
Carbon Emissions Reductions Achieved
This claim, verified by the Carbon Trust, shows that the product’s carbon footprint is reducing over time and that the company has committed to achieving ongoing footprint reductions with validated reduction plans. Wherever the label appears on a consumer product, this represents a full life cycle (cradle-to-grave) footprint.Carbon Measured
This business has measured the total greenhouse gas emissions caused by its operations and supply chain, or its product. Greenhouse gases from human activities are the most significant driver of climate change.Carbon Offsetting
This business is funding external projects that remove greenhouse gases from the atmosphere to compensate for its own emissions. Greenhouse gases from human activities are the most significant driver of climate change.Reduced Carbon Footprint
The business has reduced the total greenhouse gas emissions associated with either the organisation or a specific product.Reducing Carbon Emissions
This business has implemented one or more practices to reduce its carbon footprint. The practices target key emission hotspots and have been implemented across the business and supply chain.Renewable Energy
At least 80% of the energy used by the business is from renewable sources. Renewable sources are defined as those that naturally replenish within a human lifetime (e.g. biomass, wind or solar power).SBTi Approved Targets
The Science Based Targets initiative (SBTi) drives ambitious climate action in the private sector. Its mission is to enable organizations to set emissions reduction targets in line with the latest climate science.
Packaging and Waste Management
Circular: Recycled, Recyclable & Refillable
The full lifecycle of this product’s packaging has been considered and the circular economy principles of reduce, reuse, and recycle have been factored in to reduce landfill waste.Compostable Packaging Parts
Part of this product or its packaging is capable of decomposing naturally in a home compost or in an industrial compost environment, in a way that is not harmful to the environment and produces compost.Cradle to Cradle
Cradle to Cradle Certified® is a product standard managed by the Cradle to Cradle Institute. To receive certification, products are assessed for environmental and social performance across five categories.Fully Compostable Packaging
This product's packaging is capable of decomposing naturally in a home compost or in an industrial compost environment.Fully Recycled Packaging
This product’s packaging is made entirely of recycled material.GRS (Global Recycled Standard)
The Global Recycled Standard verifies products contain a minimum of 50% recycled materials.
Ethical and Social Responsibility
1% for the Planet Product
A 1% for the Planet Certified Product commits 1% of annual revenue of a product to vetted organizations.Alliance for Water Stewardship
The Alliance for Water Stewardship (AWS) is a global membership collaboration comprising businesses, NGOs and the public sector.Bee Welfare Practices
The honey in this product comes from beekeepers who follow welfare standards that go beyond industry norms.PETA Cruelty-Free
PETA’s certification body sets a standard for 'cruelty-free' products including cosmetics, personal care, and household-cleaning products.
Health and Nutrition Claims
Gluten Free
This product is suitable for people who need to avoid gluten, including those with coeliac disease.High in Fibre
This product has a high concentration of dietary fibre.High in Protein
This product has a high concentration of protein relative to its energy content.Low in Salt
This product has a low salt content per 100g.Low in Sugar
This product has a low sugar content per 100g.
Certifications and Standards
USDA Organic
The USDA Organic label signals products grown and processed under organic guidelines provided by the federal department.Fairtrade
The Fairtrade Foundation manages the Fairtrade Mark in the UK, ensuring social and economic standards.NATRUE Organic
NATRUE maintains the Organic and Natural Standards for cosmetic products.COSMOS Organic
The COSMOS-standard defines the criteria that companies must meet to ensure consumers that their products are genuine organic cosmetics.
Video Demo
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